Page 6 - Mid America Boating - September 2022 issue
P. 6
Three big Rs are coming to the 2023 Cleveland Boat Show
SEPTEMBER/OCTOBER 2022 [ MID-AMERICA BOATING ] 6
The thousands of boaters that annually it’s given those exhibitors desiring to expand
attend the Progressive Cleveland Boat their display space size the chance to do so
Show won’t recognize it when it opens because they aren’t locked into the limits
next January in the I-X Center. That’s of the old designs. As a result, many exhib-
because the show will undergo the three itors have already selected their new larger
big R’s – relocation, redesign and rein- spaces and we will continue to add exhibitors
vigoration – the biggest change since it between now and showtime,” she said.
was fi rst staged in the I-X back in 1986. In addition, the previous supply chain
“We are fi red up by the recent decision of problems causing low dealer inventories this
the new I-X Center ownership to continue to past year are now steadily disappearing, so
host our boat show, and it will be in an area of for January’s big show more than 500 power
the building we’ve not primarily used before,” and sailboats are expected to be on display.
explained an obviously psyched-up Michelle Moreover, the show will also increase its
Burke, president of the Lake Erie Marine
Trades Association, while announcing what
she calls the new show. “It means we’re wiping
out the old and creating entirely new exhibit traditional 250 accessory exhibits. These displays
layouts, traffi c patterns, interactive entertain- include boating and fi shing supplies, service
ment settings, concession services and more. fi rms, marinas and clubs, marine insurance,
In effect visitors will get a whole new show for nautical clothing, gifts and much more.
2023,” she predicts. Finally, Burke emphasizes the new show objec-
From the moment of arriving, visitors will tive goes beyond every visitor’s chance to see
see the change. After decades of entering the and board the latest in boats. “Going boating
old show on the west side of I-X, entrance will is a great family experience,” says Burke, “and
now be on the east. Flanking a new lobby will spending time at the boat show on a mid-winter
be huge north side and south side sections of day should be the same. So, we will increase the
the show, each boasting special theme areas daily live boat and fi sh seminars, the number of
and features. Overall, the show is expected to hands-on activities for both kids and adults, and
be larger than any in the past decade. add space where show goers can take a break and
“Visitors who have attended annually and kick-back with new food offerings, drinks and live
knew just where they’d always fi nd their music. They’ll experience the fun of summer in
favorite exhibitors will defi nitely need the January,” she promises.
2023 offi cial show program and fl oor plan The boat show will run January 12-15, 2023,
in Mid-America Boating to navigate this year,” marking its 66th anniversary. To receive future
chuckled Burke. “Same old, same old is gone! updates, schedules and discount ticket info, regis-
“Another plus,” continued Burke, “is that ter now at www.clevelandboatshow.com MAB
“The Friendliest Club on the Lake”
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